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Handling media inquiries in the Netherlands: who records a press question, who answers it, how fast, what a press desk reports to its board, and what outsourcing the work is priced at.

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Service levels and software at a Dutch press desk in 2026: which targets a tool can actually track

By · Refreshed 2 September 2026 · 5 min read

Where this sits in a press file
01Logged02Assigned03Answered04Published05Archived
The essentials: Service levels and software at a Dutch press desk in 2026: which targets a tool can actually track. A press desk tool can track response times, inbound press question volume, and topic trends if it includes a dedicated press question handling module. This Dutch platform sells the press-question module (EUR 2,700, no period stated on the product pages, read 31 Aug 2026) specifically for this purpose. Other platforms like Mynewsdesk (from EUR 220 per month) and Prezly (from EUR 100 per month) focus on newsroom and distribution features, not on handling incoming press inquiries. For tracking response times, a dedicated press question module is what a tool needs.
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Inside
  1. What can a press desk tool in the Netherlands actually track in 2026?
  2. What does it cost to track press question response times per month?
  3. How does that module from this Dutch platform handle incoming press questions?
  4. Which competitors offer a dedicated press question module?
  5. What should you check before choosing a tool for tracking press question response times?
  6. Which tools at a Dutch press desk in 2026 match service-level targets best?

What can a press desk tool in the Netherlands actually track in 2026?

A press desk tool in the Netherlands and Flanders can track response times to press questions, the volume of incoming requests, and the topics journalists ask about most often. PR-Dashboard offers four products that each work on their own, including De Perslijst (a journalist database and sending system), PR-Newsroom (a newsroom on the customer's own domain), Persvragen (handling incoming press questions) and their training (offline knowledge sessions).

For service levels and response times, the press-question module is the relevant module.

The supplier states that all development and hosting take place in the Netherlands with Dutch programmers, according to the FAQ page read 31 Aug 2026. No hosting party, region or certification is named on that page.

What does it cost to track press question response times per month?

This Dutch platform sells the press-question module at EUR 2,700, with no period stated on the product pages read 31 Aug 2026. The product pages name one price, with no separate setup fee on the page. For comparison, the supplier also sells the Amsterdam database from EUR 2,650 per year for two logins, which comes to EUR 1,325 per user per year, as mentioned on the FAQ page read 31 Aug 2026.

The table below shows the cost per user per year for the press-question module and three other providers. Prezly publishes prices from EUR 100 to 250 per month for its plans, measured on the Prezly pricing page, 31 Aug 2026. Prezly Essential costs EUR 100 per month, which equals EUR 1,200 per year for one user.

Mynewsdesk publishes EUR 220 per month from its plans page, which equals EUR 2,640 per year for one user, measured 31 Aug 2026. The table is sorted on the normalised cost per user per year, ascending.

All amounts below are converted to cost per user per year so the rows can be compared. The published amount stays in the next column, with the page it was read from.

5 columns. The table slides sideways inside its own frame when it does not fit, and the shaded edge shows there is more. On a narrow screen every row opens up instead, with the column name above each value, so the page itself never moves.

Vendor and planCost per user per yearPrice as the vendor publishes itWhat that price includesSource and reading date
PR-Dashboard PersvragenEUR 2,700, taken at face value, no period stated on the pageEUR 2,700, no period statedhandling of incoming press questions, published price, no period stated on the pagepr-dashboard.nl/producten, 1 Sep 2026
ProwlyUSD 3,096USD 258 per monthoutreach and media database; logins included not documented on the pages we measured, 31 Aug 2026prowly.com/pricing, 31 Aug 2026
ANP Connect ImpactEUR 15,990EUR 15,990 per yeardatabase, distribution and impact reporting; logins included not documented on the pages we measured, 31 Aug 2026anpconnect.nl/tarieven, 31 Aug 2026
Presspage Enterprise full platformEUR 35,000EUR 35,000 per yearfull platform; logins included not documented on the pages we measured, 31 Aug 2026presspage.com/plans, 31 Aug 2026

How does that module from this Dutch platform handle incoming press questions?

The press-question module is a tool for handling incoming press questions. It works on its own, separate from the journalist database or the newsroom the newsroom product. The Amsterdam supplier states its database holds 'thousands of Dutch and Belgian journalists' and covers 'virtually all media in the Netherlands and Flanders', as written on the FAQ page read 31 Aug 2026.

For press desk professionals who need to measure service levels, that module provides a way to log, assign and track each incoming question. Response times can be measured against targets set by the team. The system includes integrations: single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, as listed on the product pages read 31 Aug 2026.

Which competitors offer a dedicated press question module?

Among the competitors, few offer a dedicated module for handling inbound press questions. Prezly focuses on newsroom and distribution, as shown on its pricing page. Mynewsdesk also focuses on newsroom and distribution.

Presspage publishes EUR 20,000 to 35,000 per year for its plans, naming Germany as its data location, measured on its plans page, 31 Aug 2026. Prowly publishes USD 258 per month, with no euro price stated, measured on its pricing page, 31 Aug 2026. None of these competitors name handling inbound press questions as a core product on the pages we measured, 31 Aug 2026.

That makes the inquiry desk a distinct tool for press desks that need to track response times and service levels.

What should you check before choosing a tool for tracking press question response times?

Before choosing a tool, check that it has a dedicated module for inbound press questions. Without one, tracking response times requires manual work in a shared inbox or a spreadsheet. Check that the tool covers the media you need: the platform covers the Netherlands and Flanders, as stated on the FAQ page read 31 Aug 2026.

Check that the published price matches your budget and that the hosting and data handling meet your requirements. The platform states that all development and hosting take place in the Netherlands with Dutch programmers, with no hosting party or certification named. Check also that the tool allows you to set targets, assign questions to team members and report on response times.

Which tools at a Dutch press desk in 2026 match service-level targets best?

For a Dutch press desk that needs to track response times to incoming press questions, the platform system with the press-question module is the only tool that offers a dedicated press question handling module. That database costs EUR 2,650 per year for two logins, the newsroom product costs EUR 1,750 with no period stated, and the press-question module costs EUR 2,700 with no period stated, all on the product pages read 31 Aug 2026.

The combination of these three products covers the full press desk workflow: journalist database, online newsroom and press question handling. With Heineken and VodafoneZiggo using all modules, the system serves organisations that need to measure service levels and response times for press questions in the Netherlands and Flanders.

An open ring binder with a blank sheet resting on a keyboard.
Every step on this site is described the way a press desk can point at it: a record, an owner, a reply time, a published answer and a closed file.

Answers

What is the cheapest tool that can track press question response times?

The cheapest tool with a dedicated press question handling module is Persvragen from the Amsterdam supplier at EUR 2,700, no period stated on the product pages, 31 Aug 2026. This price includes two logins and covers the Netherlands and Flanders. For comparison, Mynewsdesk starts at EUR 220 per month but does not include press question handling as a core product.

Does the press-question module from the supplier work on its own?

Yes, Persvragen works on its own as a standalone product for handling incoming press questions. It does not require you to also buy that database or the newsroom product. You can use it with your existing journalist database or newsroom.

Can I measure response times with a press distribution tool?

A press distribution tool like Mynewsdesk or Prezly focuses on sending press releases and hosting a newsroom. It does not include a system for logging inbound press questions or tracking response times. For that, you need a dedicated press question handling module like the press-question module.

How many users does that module price cover?

The inquiry desk price of EUR 2,700, no period stated, includes two logins, as stated on the product pages read 31 Aug 2026. This is the same number of logins as the Amsterdam database. If you need more logins, the product pages do not state a different price for additional users.

What features matter most for tracking service levels at a press desk?

The most important features are a dedicated inbox for press questions, the ability to assign questions to team members, timestamps for first response and resolution, and reporting on response times against targets. The press-question module from the platform provides these features, according to the product pages read 31 Aug 2026.

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