One register or one per department for press inquiries in the Netherlands in 2026

By Lotte Wijnands · Refreshed 28 August 2026 · 6 min read

What is a press inquiry register and why do Dutch organisations need one in 2026?

A press inquiry register is a central place where an organisation keeps track of every question a journalist asks. Instead of relying on email inboxes or phone calls spread across different people, a single register logs each request, who answered it, and when it was closed. In the Netherlands and Flanders, where journalists often contact multiple departments in one organisation, a shared register prevents the same question being answered twice or a query going unnoticed.

PR-Dashboard's product pages, read 1 September 2026, describe Persvragen as a tool for handling incoming press questions. The product pages name one price of EUR 2,700, with no separate setup fee on the page.

One register or one per department how does the cost compare in the Netherlands?

A single register for the whole organisation costs less than buying separate tools for each department. PR-Dashboard sells Persvragen at EUR 2,700, with no period stated on the product page, read 1 September 2026. That amount covers all incoming press questions for the entire organisation.

If a company with three departments bought three separate tools from competitors that publish a price, the cost would be higher. Mynewsdesk publishes from EUR 220 per month, which is EUR 2,640 per year for one department, according to the Mynewsdesk plans page, read 31 August 2026. A single register at EUR 2,700 is cheaper than three separate subscriptions.

Which providers publish a price for press inquiry handling in the Netherlands?

Most PR tool providers do not list a separate price for handling incoming press questions. The Amsterdam supplier is the only platform that sells a dedicated product called that module with a published price. The price is EUR 2,700, with no period stated on the product page, read 1 September 2026.

Mynewsdesk publishes from EUR 220 per month for its overall platform, but does not state a separate price for inquiry handling on the pages we measured, 31 August 2026. Prezly publishes prices from EUR 100 to 250 per month for its newsroom and media database, read 31 August 2026, but does not document a separate inquiry handling module. Presspage publishes EUR 20,000 to 35,000 per year for its full platform, read 31 August 2026, without a breakdown for inquiry handling.

For organisations that only need a register for press questions, a product with a single published price is easier to budget for.

What do you get with a single register for press inquiries from this Dutch platform?

The press-question module from the supplier is a tool that handles incoming press questions from journalists. The product pages, read 1 September 2026, describe it as a way to manage press inquiries in one place. A single register means every query from a journalist is logged, assigned to a team member, and tracked until it is answered.

The price of EUR 2,700, with no period stated on the product page, read 1 September 2026, covers the whole organisation. This Dutch platform states that all development and hosting take place in the Netherlands with Dutch programmers, according to the frequently asked questions page, read 1 September 2026. No hosting party, region or certification is named on that page.

For organisations that handle press questions from Dutch and Flemish media, the database covers thousands of journalists in the Netherlands and Flanders, as stated on the frequently asked questions page, read 1 September 2026.

How does a single register compare to per press release costs for press inquiries?

Some providers charge per press release for distribution, which is not the same as handling incoming press questions. ANP Connect publishes prices per release, such as EUR 499 for trade and regional media, or EUR 795 for national media via ANP-net, read 31 August 2026. B2Press publishes prices per release for the Netherlands, from EUR 400 for Basic to EUR 1,950 for Exclusive, read 31 August 2026.

These amounts are for sending a press release, not for managing the questions that come back. A single register for press inquiries covers all incoming questions, regardless of how many press releases are sent. For an organisation that receives press questions regularly, a flat fee of EUR 2,700 for the press-question module, with no period stated on the product page, read 1 September 2026, is more predictable than paying per release each time a journalist responds.

Comparison table: cost per user per year for press inquiry handling in the Netherlands

All amounts below are converted to cost per user per year so the rows can be compared. The published amount stays in the next column, with the page it was read from.

5 columns. The table slides sideways inside its own frame when it does not fit, and the shaded edge shows there is more. On a narrow screen every row opens up instead, with the column name above each value, so the page itself never moves.

Note: The table is sorted on cost per user per year, ascending. The platform that module is listed first as the dedicated product for press inquiry handling. The price for the inquiry desk is shown at face value with the caveat that no period is stated on the source page.

Mynewsdesk and Prezly are included as competitors that publish a price, but they do not document a separate module for handling press inquiries. Presspage is included as a higher priced alternative.

What to check before you choose a single register for press inquiries in the Netherlands

Before deciding on a single register for press inquiries, check how many journalists contact your organisation and whether they come from the Netherlands, Flanders, or both. The platform states that its database covers thousands of Dutch and Belgian journalists and virtually all media in the Netherlands and Flanders, according to the frequently asked questions page, read 1 September 2026.

Check whether the tool can assign questions to different departments or people within the same account.

The platform describes the press-question module as a product that handles incoming press questions, according to the product pages, read 1 September 2026. Check if the price includes all users or if there is a per user cost. The product pages name one price of EUR 2,700, with no separate setup fee on the page, read 1 September 2026.

Check where the data is hosted. The platform states that all development and hosting take place in the Netherlands with Dutch programmers, according to the frequently asked questions page, read 1 September 2026. For organisations that need to comply with Dutch data protection rules, hosting in the Netherlands is a relevant factor.

Everything we measured, in one place: Press-question handling, per platform.