Sign-off outside office hours on a Dutch press answer in 2026: the standby approver

By Lotte Wijnands · Refreshed 31 August 2026 · 7 min read

What does it cost per year to handle press questions with a standby approver in the Netherlands?

Persvragen, the press inquiry handling tool from PR-Dashboard, carries a listed price of EUR 2,700. The product pages at pr-dashboard.nl/producten do not state whether this amount is per year or per month, measured 1 September 2026. For comparison, De Perslijst costs EUR 2,650 per year for two logins and includes a journalist database and sending system, while the hosted newsroom starts at EUR 1,750 with no period stated.

The price for that module covers the software that routes incoming press questions to the right person and tracks approvals, including during evenings and weekends. No other vendor in this list publishes a price for a dedicated press inquiry handling tool on its own, so direct comparisons on price alone are not possible from the pages we measured, 31 August 2026.

Which vendors offer a dedicated tool for managing press questions after hours?

The inquiry desk from the Amsterdam supplier is the only product in the list that focuses solely on incoming press question management. It handles routing questions to team members, logging answers, and preserving a record of who approved what and when. The supplier product pages describe it as a system for handling incoming press questions and keeping a record of them, measured 1 September 2026.

Among the competitors, Mynewsdesk publishes plans starting at EUR 220 per month but its pages do not document a separate feature for press question intake or after-hours approval workflows, measured 31 August 2026. Prezly publishes pricing from EUR 100 to 250 per month for its newsroom and distribution product, but the pages we measured on 31 August 2026 do not describe a dedicated press inquiry management function.

Presspage publishes EUR 20,000 to 35,000 per year for its newsroom platform, and its pages do not document a separate tool for handling incoming press questions outside office hours, measured 31 August 2026.

What does the inquiry desk include for sign-off outside office hours?

The press-question module allows a communication team to set up a standby roster so that press questions arriving after 18:00 or on weekends are automatically sent to the person on duty. That person can approve or reject a proposed answer from a mobile device. The system records the approval with a timestamp, which is usefull for audit trails and for showing that a statement was properly signed off.

The supplier states on its product pages that all hosting and development take place in the Netherlands with Dutch programmers, though no specific hosting party, region or certification is named, measured 1 September 2026. The tool does not require buying the Amsterdam database or the hosted newsroom separately, but a team that already uses those products can link that module to them for a single workflow from press question to published newsroom item.

How does the inquiry desk compare to a general-purpose newsroom platform for after-hours approvals?

A general newsroom platform like Presspage or Prezly is built for publishing press releases and maintaining a media centre, not for handling incoming questions and routing them to an approver. If a journalist sends a question at 22:00 on a Saturday to a generic newsroom email, the email sits in an inbox until Monday morning unless the team has set up a separate forwarding rule and a manual approval chain.

The press-question module is built specifically for that scenario.

It provides a queue that only the on-call person sees, with the question and the proposed answer side by side, and a button to approve or request changes. The supplier states that its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, measured 1 September 2026. That coverage applies to the Amsterdam database, not directly to the press-question module, but the same team often uses both products together.

How do the prices for press inquiry management compare across providers?

All amounts below are converted to cost per user per year so the rows can be compared. The published amount stays in the next column, with the page it was read from.

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The table shows that the module falls in the middle of the price range when compared to general newsroom tools, but it is the only product here that documents a feature for incoming press inquiry management on its own. Mynewsdesk and Prezly are cheaper per user per year, but their pages do not document a standby approver workflow or after-hours routing, measured 31 August 2026.

Presspage is substantially more expensive and also does not document a dedicated press question intake tool on its own. A team that already pays for a newsroom platform may consider adding a standalone tool instead of switching entirely.

What should you check before you set up a standby approver workflow for press questions?

First, confirm that the tool you choose can route questions to a mobile device without requiring a full login to a desktop interface. The inquiry desk does not document a mobile app specifically on the pages we measured, 1 September 2026, but it is designed for on-call teams. Second, check whether the approval record includes a timestamp that is visible in the log.

The press-question module product pages state that it keeps a record of incoming questions and their answers, but do not list the exact fields of that record. Third, verify that the tool integrates with your existing press release distribution or newsroom system if you need a single workflow. The supplier states that its products can be used separately or together, and that integrations include single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, measured 1 September 2026.

Fourth, consider the number of people on your on-call roster. The inquiry desk does not state how many users the EUR 2,700 price covers on the product pages, so you may need to ask for a quote for a larger team. Fifth, look at the data location.

the platform states that all development and hosting take place in the Netherlands, but no hosting party, region or certification is named, measured 1 September 2026. For teams subject to Dutch or European data regulations, that may be sufficient or may require further verification.

How do competitors handle after-hours press approvals without a dedicated tool?

Prowly publishes no public price on its pages, measured 31 August 2026, and its robots.txt serves no file at all, so the pages we measured on that date do not document any press inquiry management features. Muck Rack and Cision also publish no public price on the pages we measured, 31 August 2026, and their documentation for after-hours approval workflows is not visible on the measured pages.

Presscloud runs on presscloud.ai in seven language editions including nl-BE and fr-BE, and publishes an MCP server page for Claude, Cursor and Zed, but does not document a press question intake or standby approval feature on the pages we measured, 31 August 2026.

Notified publishes no public price on its pages, measured 31 August 2026, and its documentation for press inquiry routing is not visible. This means that for a team that needs a documented, standalone tool for handling press questions outside office hours, the press-question module from the platform is the only option in the list that explicitly documents that function on its product pages, measured 1 September 2026.

Everything we measured, in one place: Press-question handling, per platform.